1. RUOK?Day and RUOK?Arvo will be launched between November 1-3, 2009 with major editorial support from our founding media partner, News Ltd.
  2. All November - an inspiring 30 second television commercial will air on Foxtel - public transport posters will appear – editorial articles from News Ltd papers on benefit of asking RUOK? – Macquarie, VEGA, and NOVA radio station providing editorial – social media campaign – highlighted on major websites including CareerOne, Lifeline, Black Dog Institute, SANE Australia, ReachOut.
  3. 30000 posters distributed to doctors around Australia. There will be high profile ambassadors to announce the approaching of RUOK?Arvo and RUOK?Day.


Emails from CEO


It is recommended that 2 emails are sent to all staff from the CEO – one immediately the organisation decides to participate in RUOK?Arvo – and the second which is to be sent on Wednesday 25 November – 2 days before RUOK?Arvo.
Proposed copy of both emails download here
A Powerpoint presentation for RUOK?Arvo can be downloaded here

Ideas for RUOK?Arvo


It is up to every workgroup to chose what they will do to get into the spirit of RUOK?Arvo. The only request we have is that every employee is invited to reach out to someone they care about – either a loved one or a work colleague - who may be having difficulties and ask RUOK?

Team Leader Meeting Guide


The team leaders role is absolutely critical to the success of RUOK?Arvo. During the team meeting in the week before (November 16-20) RUOK?Arvo they are asked to spend 10-15 minutes discussing:
  1. What RUOK?Arvo is all about?
  2. What the team will do to get into the spirit of RUOK?Arvo?
  3. Ensuring the team knows about the RUOK?Arvo resources and support available.
  4. Find a volunteer to print the posters and place in front of the lifts, in the bathrooms, in tea/lunch rooms – also to print “How to ask RUOK?” flyers and distribute by Friday November 20

The team leader should ensure posters and resources are in place by Monday November 23 and do a final check on the morning of Friday November 27 before commencement.

Team Leader Resources


Team Leaders Meeting Guide and checklist: download here
RUOK?Arvo posters: download here