What is R U OK?Day?
Thursday 13 September, 2012
The second Thursday of September is R U OK?Day. It’s a national day of action which aims to prevent suicide by encouraging Australians to connect with someone they care about and help stop little problems turning into big ones.
On that day we want everyone across the country, from all backgrounds and walks of life, to ask family, friends and colleagues: "Are you OK?"
Staying connected with others is crucial to our general health and wellbeing. Feeling isolated or hopeless can contribute to depression and other mental illnesses, which can ultimately result in suicide. Regular, meaningful conversations can protect those we know and love.
It's so simple. In the time it takes to have a coffee, you can start a conversation that could change, or even save a life.
R U OK?Day in 2010
R U OK?Day - the story so far
The inaugural R U OK?Day was in 2009 and after only 3 years, an estimated 58% of the Australian population know about the national suicide prevention initiative. Moreover, almost 1 in 5 Australians got involved on the third national day of action (AMR 2011), thanks to the thousands who signed up in 2011.
R U OK? supports initiatives across workplaces, universities, school, health care facilities and sports clubs.
In 2012, we aim to get even more Australians involved and connected.
2009 TVC Video
R U OK? - the organisation
R U OK? is an independent, not-for-profit organisation whose purpose is to provide national focus and leadership on suicide prevention by empowering Australians to have open and honest conversations and stay connected with people in their lives.
More than 2,100 Australians suicide each year and men are around four times more likely to die by suicide than females (ABS 2009). For each person that dies in this way, it's estimated another 30 attempt to end their own life (SANE Australia).
R U OK? aims to inspire all Australians to help reduce our suicide rate by reaching out and making contact with others. Most people don't openly share their feelings, particularly when they're struggling. Don't wait for a sign and trust your instincts. A conversation could change a life.
The best thing we can all do is regularly ask the people we care about "Are you OK?", regardless of whether they are at risk because connection is good for us all.
Read our R U OK? policy guide
R U OK? - the inspiration
R U OK? was co-founded by advertising executive Gavin Larkin (1968 – 2011) and television producer Janina Nearn. The inspiration came from the death of Gavin's father Barry Larkin (1940 – 1995); a fascinating and successful business management consultant who sadly took his own life.
R U OK? is dedicated to Baz - and all those in Australia and around the world - who have died through suicide, and to the family and friends who loved them.
How can I help others?
Special thanks
R U OK? would like to specifically thank a number of businesses whose support, backing and countless man hours have helped make R U OK? possible.